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Facebook Partners with Donate Life America and Gift of Life to Dramatically Increase Number of Regis

Gift of Life Donor Program—the region’s organ procurement organization (OPO) serving the eastern half of Pennsylvania, southern New Jersey and Delaware—announced a major initiative in conjunction with Facebook and Donate Life America, the national organization dedicated to increasing the number of registered organ, eye and tissue donors.

Philadelphia, PA – Gift of Life Donor Program—the region’s organ procurement organization (OPO) serving the eastern half of Pennsylvania, southern New Jersey and Delaware—announced a major initiative in conjunction with Facebook and Donate Life America, the national organization dedicated to increasing the number of registered organ, eye and tissue donors.

On May 1, Facebook launched an upgrade to its timeline structure, which asks users to check their organ donor status and directs them to Donate LifeAmerica’s National Registration Page, allowing them to designate a donation decision if they have not done so already. In an exclusive interview with ABC News’ Robin Roberts on “Good Morning America” May 1, Facebook founder Mark Zuckerberg announced the new initiative and became one of the first Facebook users to sign up to donate on the social network.

Since May 1, the Commonwealth of Pennsylvaniahas seen dramatic increases in donor registration from the Facebook initiatives: PennDot is reporting that nearly 40% of its monthly expected designations have been achieved in just two days—and the designation numbers continue to grow.

“We can’t thank Facebook enough for the organization’s commitment to helping save lives by encouraging Americans to register as organ, eye and tissue donors. We are also grateful to ABC and ESPN for their dedication to this cause and for sharing this opportunity with their viewers. Thousands of lives will be saved or healed as a result of this initiative,” said David Fleming, President and CEO of Donate LifeAmerica.

“This is social media at its most powerful. We applaud Donate LifeAmerica and Facebook for this initiative which we think will help transform the lives of the more than 6,500 men, women and children in our region currently waiting for a life-saving organ transplant, “said Gift of Life Donor Program s President and CEO Howard M. Nathan.

“It is imperative that each person in our region take 90 seconds to register themselves as an organ donor by going to donors1.org and then spread the word of this generous act through Facebook and share that decision with family and friends via Timeline.”

Facebook members who are designated as organ donors may show their decision to register as part of their Timeline with the following simple steps:

How to share that you are an organ, eye and tissue donor on Facebook:

• Go to your Timeline

• Click on “Life Event”

• Select “Health and Wellness” and

• Choose “Organ Donor”

• You can add where and when you registered here.

• Add your personal story.

Facebook members who have not registered as organ donors but would like to do so may use the following steps:

If you have not officially registered with your local authority you can:

• Select the link “Officially Register” from the right hand side of the dialog box.

• A new tab will open with instructions on how to officially register.

Privacy Settings

• Remember you can always control who you share your donor status with.

• To select who can see your donor status, click on the “Privacy Control.”

• You can make it public or limit it to just a small group of friends or just family.

When you are done:

• Select “Save.”

• Your organ donor status will appear both on your Timeline and in your “About” section.

Other Useful Information:

• If a friend has added their donor status to their Timeline, you may see it in your Newsfeed. You can add your donor status to your Timeline from there by clicking “Share your organ donor status.” Thank you for taking the time to learn how to add that you are an organ, eye and tissue donor to your Timeline. Ask your friends to do the same. Visit www.facebook.com/DonateLife.

Media Contact

Erica Vanstone

(215) 557-8090, ext. 1133

evanstone@donors1.org

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About Donate Life America

Donate Life America is a 501(c)3 not-for-profit alliance of national organizations and state teams across the United States committed to increasing organ, eye and tissue donation. Donate Life America manages and promotes the national brand for donation, Donate Life, and assists Donate Life State Teams and national partners in facilitating high-performing donor registries; developing and executing effective multi-media donor education programs; and motivating the American public to register now as organ, eye and tissue donors.

Gift of Life Donor Program
Gift of Life Donor Program is the non-profit, federally designated organ and tissue transplant network serving the eastern half of Pennsylvania, southern New Jersey and Delaware. For more than 37 years, Gift of Life has coordinated more than 33,000 organ transplants, along with more than 300,000 tissue transplants. Gift of Life encourages those who want to say yes to organ and tissue donation to register online at www.donors1.org. For more information on organ and tissue donation, please call Gift of Life at 1-800-DONORS-1 (1-800-366-6771) or visit at www.donors1.org.

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Threads of Love Donor Quilt

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Explore the online quilts to view the quilt squares provided by the loved ones of those who died and gave the gift of life. The actual quilts are available for display in public places throughout the region to promote donor awareness.

 

Gift of Life Family House

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Lodging and Support

Thousands of patients come to Philadelphia hospitals every year needing life-saving organ transplants. Family House will provide critically needed support programs and temporary lodging for organ transplant patients and their families.

 
 
 
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